Phiceti

Growth that keeps its shape.

FY-set-ee

Where it comes from
φ · phi
The golden ratio, 1.6180339887… A form that grows larger without changing its proportions.
Ceti
Of Cetus, the whale. Tau Ceti is its best-known star — sun-like, twelve light years out.
137.507°
The golden angle. Each new leaf placed where it takes nothing from the ones already there. The mark above is 140 of them, generated rather than drawn.